|You're absolutely right!
New Coke was a failure from the start in 1985. People complained about the new recipe. So, Coca-Cola quickly re-released "Coke Classic." And, New Coke was dropped soon after.
Why didn't New Coke succeed? Perhaps, because of brand loyalty. Advertisers try to get people to stick with a certain brand, and people were loyal to the old Coke. Even kids as young as two develop "brand loyalty."
||What about Mountain Dew Code Red or Pepsi Blue? Will they last?